1. Information We Collect

Information You Provide Directly

• Name, email address, phone number, and business information when you fill out forms on our website, book a consultation, or complete our Get Started form
• Billing information including name, address, and payment details when you purchase a service plan (payment card information is processed and stored by Stripe; Edge Effect AI does not store your full card number)
• Business-specific content you provide for AI Receptionist training, including your services, pricing, hours of operation, FAQs, and call handling preferences

Information Collected Through AI Receptionist Systems

• Caller names, phone numbers, and email addresses captured during AI Receptionist calls on behalf of our clients
• Call recordings and transcripts generated during AI Receptionist interactions
• Appointment booking details and lead qualification data
• Call duration, timestamps, and call flow data

Information Collected Automatically

• IP address, browser type, device type, and operating system when you visit our website
• Pages visited, time spent on pages, and referring URLs
• Cookies and similar tracking technologies (see Section 7 below)

2. How We Use Your Information

We use collected information for the following purposes:

• To build, train, and optimize your custom AI Receptionist system
• To process payments and manage your subscription
• To deliver lead reports, call summaries, and performance data to our clients
• To provide customer support and respond to inquiries
• To improve our services, systems, and website
• To send service-related communications (billing confirmations, system updates, optimization reports)
• To comply with legal obligations

We do not sell, rent, or trade your personal information to third parties for marketing purposes.

3. How We Store and Protect Your Information

All client data, call recordings, lead information, and business content are stored within our secure systems hosted through GoHighLevel (GHL), our CRM and business automation platform. Payment information is processed and secured by Stripe, which maintains PCI-DSS compliance.

We implement reasonable administrative, technical, and physical safeguards to protect your information from unauthorized access, disclosure, alteration, or destruction. These measures include encrypted data transmission, access controls limiting data access to authorized personnel only, and secure authentication protocols.

While we take reasonable precautions, no method of electronic storage or transmission is 100% secure. We cannot guarantee absolute security of your data.

4. Data Sharing and Third-Party Services

We may share your information with the following categories of third-party service providers, solely for the purpose of delivering our services:

• GoHighLevel (GHL/GrowthHub 365): CRM platform, call handling, lead storage, and workflow automation
• Stripe: Payment processing
• ElevenLabs: AI voice generation for AI Receptionist voice personas
• Google (Google Business Profile, Analytics): Website analytics and business listing integrations where applicable

We require all third-party service providers to maintain appropriate security measures and to use your information only for the purposes we specify. We do not share your data with third parties for their own marketing or advertising purposes.

5. Data Retention

We retain your information for as long as your account is active or as needed to provide services. Specifically:

• Client account information and billing records: Retained for the duration of your subscription plus 3 years for tax and accounting purposes
• Call recordings and lead data: Retained for the duration of your subscription. Upon cancellation, call recordings and lead data will be deleted within 90 days unless you request an export before cancellation
• Website analytics data: Retained in aggregate form; individual session data is not stored beyond 26 months
• Payment card information: Stored and managed by Stripe according to their retention policies; Edge Effect AI does not retain full card numbers

6. Your Rights

Depending on your location, you may have the following rights regarding your personal information:

• Right to Access: You may request a copy of the personal information we hold about you
• Right to Correction: You may request that we correct inaccurate or incomplete information
• Right to Deletion: You may request that we delete your personal information, subject to legal and contractual retention requirements
• Right to Data Portability: You may request an export of your data in a commonly used format
• Right to Opt Out: You may opt out of non-essential communications at any time

To exercise any of these rights, contact us at [email protected]. We will respond to verified requests within 30 days.

California Residents (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect and how it is used, the right to request deletion, and the right to non-discrimination for exercising your privacy rights. Edge Effect AI does not sell personal information as defined under the CCPA.

7. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to improve your browsing experience and analyze website traffic.

Types of Cookies We Use

• Essential Cookies: Required for basic website functionality such as page navigation and form submissions. These cannot be disabled.
• Analytics Cookies: Used to understand how visitors interact with our website, including pages visited and time spent. We use Google Analytics for this purpose.
• Functional Cookies: Remember your preferences and settings to improve your experience on return visits.

We do not use advertising or retargeting cookies. We do not serve third-party ads on our website.

You can control cookie preferences through your browser settings. Disabling cookies may affect the functionality of certain features on our website.

8. AI Receptionist Data and Client Responsibilities

When Edge Effect AI builds and operates an AI Receptionist on behalf of a client, we act as a data processor handling caller information on the client's behalf. The client remains the data controller and is responsible for:

• Informing their callers that they may be interacting with an AI system and that calls may be recorded
• Ensuring their use of captured lead data complies with applicable laws and regulations
• Managing and responding to data access or deletion requests from their own customers where required by law

Edge Effect AI will cooperate with clients in responding to data requests from their customers and will provide reasonable assistance in fulfilling those obligations.

9. Children's Privacy

Our services are not directed at individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child under 18, we will delete that information promptly.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Material changes will be communicated to active clients via email at least 30 days before they take effect. The updated policy will be posted on our website with a revised effective date.

11. Contact Us

If you have questions about this Privacy Policy or wish to exercise your data rights, contact us at:

Edge Effect AI Business Automation
Chauntelle Ricks, Founder
Email: [email protected]
Phone: (346) 676-6300
Houston, Texas

1. What We Build

Edge Effect AI designs, builds, and deploys AI-powered Virtual Receptionists for businesses. These AI agents are trained to answer inbound phone calls, greet callers, capture contact information, answer questions about the business they represent, and assist with appointment scheduling.

2. AI Interaction Disclosure

When you call a business that uses an Edge Effect AI Receptionist, you are interacting with an artificial intelligence system, not a human being. Our AI agents are designed to:

• Identify themselves by name (e.g., "This is Megan, your AI Receptionist")
• Confirm they are an AI system if asked directly
• Provide helpful, accurate information based on the business's training data
• Capture your contact information for follow-up by a human team member

We believe in full transparency. Our AI agents will never deny being AI when asked, and they are programmed to disclose their nature clearly.

3. Call Recording

Calls handled by Edge Effect AI Receptionists may be recorded for the following purposes:

• Quality assurance and system optimization
• Training and improving AI Receptionist performance
• Providing call summaries and lead reports to the business you are calling
• Resolving disputes or verifying information captured during calls

Call recordings are stored securely and access is limited to the business client and authorized Edge Effect AI personnel. Recordings are retained according to the data retention schedule outlined in our Privacy Policy.

4. How AI Decisions Are Made

Our AI Receptionists use large language model technology to understand caller intent and respond conversationally. Responses are generated based on:

• The specific business knowledge base provided by our client (services, pricing, hours, FAQs)
• Conversation flow logic designed during the build process
• The caller's questions and responses during the conversation

Our AI agents do not make autonomous business decisions. They do not approve transactions, authorize services, provide legal or medical advice, or make commitments on behalf of the business beyond what they have been specifically trained and authorized to do.

5. Limitations of AI

While our AI Receptionists are designed to handle a wide range of caller inquiries, they have limitations:

• They may not understand every question, especially those outside their trained knowledge base
• They may misinterpret complex or ambiguous requests
• They cannot replace human judgment for sensitive, urgent, or complex situations

When an AI Receptionist encounters a question or situation it cannot handle, it is programmed to capture the caller's information and escalate to a human team member for follow-up.

6. Your Rights

If you interact with an Edge Effect AI Receptionist and wish to:

• Speak with a human instead of the AI: You may request a transfer or callback from a human team member at any time during the call
• Request deletion of your data: Contact the business directly or reach out to Edge Effect AI at [email protected]
• Opt out of call recording: Inform the AI agent at the beginning of the call that you do not consent to recording; the call will be transferred to a human representative

7. Compliance

Edge Effect AI designs its systems with compliance in mind. Our AI Receptionists are built to comply with applicable federal and state regulations regarding AI disclosure, call recording consent, and data privacy. Specific compliance requirements (such as two-party consent states for call recording) are addressed during the build process for each client's deployment.

8. Contact Us

If you have questions about our use of AI technology, contact us at:

Edge Effect AI Business Automation
Email: [email protected]
Phone: (346) 676-6300

1. Setup Fee Refunds

Before your discovery call: If you cancel your order before the discovery call has taken place and no build work has begun, you will receive a full refund of your setup fee.

After your discovery call: Once the discovery call has been completed and the build process has begun, the setup fee is non-refundable. This is because significant custom development, configuration, and labor begin immediately upon project initiation. Your setup fee covers the full scope of your custom AI Receptionist build, including knowledge base creation, voice persona setup, conversation flow design, testing, and go-live support.

2. Monthly Subscription Refunds

All plans are billed monthly on a recurring basis. If you cancel your subscription:

• Your service remains active through the end of your current paid billing period
• No prorated refunds are issued for partial months
• Cancellation takes effect at the end of the current billing cycle

If you believe you were charged in error (e.g., a duplicate charge or a charge after confirmed cancellation), contact us at [email protected] and we will investigate and resolve the issue promptly.

3. Overage Charges

Overage charges for minutes exceeding your plan allowance are billed based on actual usage and are non-refundable. Overage invoices are issued at the end of each billing cycle and are due within 15 days (Net 15).

If you believe an overage charge is incorrect, contact us within 10 days of receiving the invoice and we will review your usage records and make corrections if warranted.

4. Plan Downgrades

If you downgrade your plan, the lower rate takes effect at the start of your next billing cycle. No refund or credit is issued for the difference between your current plan and the lower plan for the remainder of the current billing period.

5. Service Dissatisfaction

We stand behind the quality of our work. If you are not satisfied with your AI Receptionist build, we will work with you to make revisions and improvements as part of your included setup. Our goal is to deliver a system you are proud to have representing your business.

However, dissatisfaction with the service after the build is complete and the system is live does not constitute grounds for a setup fee refund, as the labor and deliverables have already been provided.

6. Chargebacks and Disputes

If you file a chargeback or payment dispute with your bank or credit card company instead of contacting us directly, Edge Effect AI reserves the right to suspend your service immediately and provide documentation to the payment processor to contest the dispute. We encourage you to contact us first at [email protected] so we can resolve any billing concerns directly and fairly.

7. How to Request a Refund

To request a refund or discuss a billing concern, email [email protected] with your name, the email address associated with your account, and a description of your request. We will respond within 2 business days.

1. System Uptime

Edge Effect AI targets 99.5% monthly uptime for all AI Receptionist systems. Uptime is defined as the percentage of time your AI Receptionist is operational and available to receive and handle inbound calls during a given calendar month.

Uptime excludes scheduled maintenance windows (communicated at least 48 hours in advance via email) and downtime caused by factors outside our control, including but not limited to: your phone carrier outages, internet service disruptions, GoHighLevel platform outages, force majeure events, and third-party service provider failures.

2. Support Response Times

Response time refers to the time between your initial support request and our first substantive reply. Resolution time may vary depending on the complexity of the issue.

3. Optimization and Check-In Schedule

Each plan includes scheduled check-ins and optimization sessions:

• Launch and Starter: Monthly check-in to review call performance, lead quality, and knowledge base accuracy
• Professional: Bi-weekly check-in with active optimization of call flows, knowledge base updates, and performance tuning
• Growth: Weekly review with proactive optimization, reporting analysis, and strategic recommendations
• Enterprise: Custom schedule per agreement

Check-ins are conducted via phone, video call, or direct messaging, depending on your plan's support channel.

4. Issue Severity and Escalation

Critical (Service Down)

Your AI Receptionist is not answering calls or is completely non-functional. Target response: within 2 hours during business hours (Monday through Friday, 8am to 8pm Central Time). We will provide status updates every 2 hours until resolved.

High (Service Degraded)

Your AI Receptionist is operational but experiencing issues such as incorrect responses, failed transfers, or partial functionality. Target response: within 4 business hours.

Medium (Non-Urgent)

Requests for knowledge base updates, call flow adjustments, or non-critical configuration changes. Target response: within your plan's standard support response time.

Low (General Inquiry)

Questions about your account, billing, usage, or general platform functionality. Target response: within your plan's standard support response time.

5. Client Responsibilities

To ensure optimal AI Receptionist performance, clients are responsible for:

• Providing accurate and up-to-date business information for knowledge base training
• Notifying Edge Effect AI promptly of changes to services, pricing, hours, or call handling procedures
• Maintaining active phone service and forwarding configurations on their end
• Responding to Edge Effect AI communications regarding system updates or billing matters within a reasonable timeframe
• Monitoring their monthly minute usage and contacting Edge Effect AI to discuss plan adjustments if usage consistently exceeds their allowance

6. Exclusions

This SLA does not apply to:

• Free trials, beta features, or promotional offers unless explicitly stated
• Issues caused by the client's own actions, configurations, or third-party systems outside Edge Effect AI's control
• Scheduled maintenance performed with advance notice
• Force majeure events including natural disasters, widespread internet outages, or government actions

7. Remedies

If Edge Effect AI fails to meet the 99.5% uptime target in any given calendar month due to factors within our control, affected clients may request a service credit equal to a prorated amount of their monthly subscription for the documented downtime period. Credit requests must be submitted within 30 days of the affected month.

8. Amendments

Edge Effect AI may update this SLA from time to time. Active clients will be notified of material changes at least 30 days in advance via email.

1. Definitions

Personal Data: Any information relating to an identified or identifiable natural person, including but not limited to names, phone numbers, email addresses, and business inquiry details captured through the AI Receptionist system.

Processing: Any operation performed on personal data, including collection, recording, storage, retrieval, use, disclosure, or deletion.

Controller: The Client, who determines the purposes and means of processing personal data captured through their AI Receptionist.

Processor: Edge Effect AI, which processes personal data on behalf of the Controller in the course of providing AI Receptionist services.

Sub-Processor: A third-party service provider engaged by Edge Effect AI to assist in processing personal data.

2. Scope of Processing

Edge Effect AI processes personal data solely for the purpose of providing the AI Receptionist service as described in the Terms of Service. This includes:

• Receiving and handling inbound phone calls on behalf of the Client
• Capturing caller names, phone numbers, email addresses, and inquiry details
• Recording calls for quality assurance and system optimization
• Storing lead data and call records within the CRM platform (GoHighLevel)
• Generating lead reports and call summaries for the Client
• Optimizing AI Receptionist performance based on call data analysis

3. Client Obligations as Controller

The Client acknowledges and agrees that:

• The Client is responsible for ensuring that callers are informed that they may be interacting with an AI system and that calls may be recorded, in compliance with applicable laws
• The Client is responsible for obtaining any required consent from callers for data collection and call recording, where applicable
• The Client is responsible for responding to data subject access, correction, or deletion requests from their own customers
• The Client will not instruct Edge Effect AI to process personal data in a manner that violates applicable data protection laws

4. Edge Effect AI Obligations as Processor

Edge Effect AI agrees to:

• Process personal data only on documented instructions from the Client, unless required by law to do otherwise
• Ensure that all personnel authorized to process personal data are bound by confidentiality obligations
• Implement appropriate technical and organizational security measures to protect personal data
• Assist the Client in responding to data subject requests (access, correction, deletion) within a reasonable timeframe
• Notify the Client without undue delay (and in any event within 72 hours) upon becoming aware of a personal data breach
• Delete or return all personal data to the Client upon termination of the service, unless retention is required by law
• Make available to the Client all information necessary to demonstrate compliance with this DPA

5. Sub-Processors

Edge Effect AI uses the following sub-processors in the delivery of AI Receptionist services:

• GoHighLevel (GrowthHub 365): CRM, call handling, lead storage, workflow automation
• Stripe: Payment processing
• ElevenLabs: AI voice generation

Edge Effect AI will notify the Client at least 30 days in advance of any intended addition or replacement of sub-processors. The Client may object to a new sub-processor on reasonable grounds. If the objection cannot be resolved, the Client may terminate the affected service.

6. Security Measures

Edge Effect AI maintains the following security measures:

• Encrypted data transmission (TLS/SSL) for all data in transit
• Access controls limiting data access to authorized personnel on a need-to-know basis
• Secure authentication for all system access
• Regular review of access permissions
• Secure data storage within GoHighLevel's infrastructure
• Payment data secured through Stripe's PCI-DSS compliant systems

7. Data Breach Notification

In the event of a personal data breach, Edge Effect AI will:

• Notify the Client within 72 hours of becoming aware of the breach
• Provide details of the nature of the breach, the categories and approximate number of data subjects affected, the likely consequences, and the measures taken or proposed to address the breach
• Cooperate with the Client in investigating and remediating the breach
• Assist the Client in fulfilling any notification obligations to data protection authorities or affected individuals

8. Data Retention and Deletion

Upon termination or expiration of the AI Receptionist service:

• Edge Effect AI will retain Client data for up to 90 days to allow the Client to request an export of their data
• After the 90-day period, all Client personal data (including call recordings, lead records, and knowledge base content) will be permanently deleted from Edge Effect AI systems
• Data that has been backed up in aggregate, anonymized form for system improvement purposes may be retained, provided it cannot be used to identify any individual
• Data required to be retained by law (such as billing records for tax purposes) will be retained for the legally required period and then deleted

9. International Data Transfers

Edge Effect AI operates in the United States. All data processing occurs within the United States through our domestic service providers. If you are located outside the United States, please be aware that your data will be transferred to and processed in the United States. By using our services, you consent to this transfer.

10. Audits

Upon reasonable written request and no more than once per year, Edge Effect AI will make available information necessary to demonstrate compliance with this DPA. Any audit shall be conducted at the Client's expense and during normal business hours with reasonable advance notice.

11. Term and Termination

This DPA remains in effect for the duration of the Client's active subscription to Edge Effect AI services. The data processing obligations contained in this DPA survive termination of the service until all personal data has been deleted or returned in accordance with Section 8.

12. Governing Law

This DPA shall be governed by and construed in accordance with the laws of the State of Texas, consistent with the Terms of Service.